Category: Blog

Just the the culture of big fat Indian weddings is on the rise, the same way, minimal, intimate wedding affairs are in the full swing. Irrespective of whether you are going for a grand affair or a minimal, subtle vibe, one thing is common this wedding season – jewellery, the heart and soul of their […]

The wedding season in India is in bloom, especially in winter, when every bride is dolling up to look her best on the big special day.  The friends, acquaintances, and family members of the bride, however, remain in a dilemma about what they can give her on the special day. But India is prominently known […]

The jewellery business has traditionally thrived on trust, craftsmanship, and word-of-mouth recommendations. However, in today’s digital-first world, customers increasingly turn to online platforms to discover, compare, and purchase products. For local jewellers, embracing online listings is no longer optional. It is a powerful way to expand reach, attract new customers, and increase sales. By strategically […]

Aren’t you just tired of finding fancy gifts for your friends and family members that can be both cost-effective and premium too? Whether it’s someone’s birthday or their anniversary, some gifts should hold some meaning and a story behind them. Well, we have curated a list of premium jewellery gifts that you can afford in […]

In 2025, we see a massive increase in businesses on social media, which is largely because a lot of young people are now using social media platforms. These people are the target customers for many brands that use social media to target potential customers. Being a jewellery brand owner, if this is something you have […]

As a new bride, creating unique saree styles and coordinating jewellery can feel overwhelming. Whatever you do, in Indian cultures, be it a modern or traditional family, brides are expected to wear ethnic dresses like saree, lehenga, or embellished suits paired with vintage and classic gold and silver jewellery. It not only shows the spirit […]

Collaborating with influencers for jewellery promotion can elevate your brand’s visibility, trust, and sales. The key lies in choosing the right partners, crafting authentic campaigns, and building long-term relationships. In the present world of digital-first, jewellery is not just worn, but it is also shared. From Instagram reels to YouTube hauls, influencers have become the […]

It’s the little things that make jewellery special. The intricate designs captured in the camera, highlighting the minute details on the jewellery pieces, look appealing to customers. \hence, what local retailers and jewellery shop owners need is visually interesting photography so that they can show what their top jewellery designs look like.  As you already […]

No matter how many hardships are going on in your life, when you step out for a night out or for an event, you always want to dazzle and look your best self. Women who leave everything behind and put their best foot forward deserve the best jewellery gift ever. So if you’ve got a […]

Are you dreaming of launching your own jewellery brand but worried about costs? Good news, starting a jewellery business from home does not require a huge budget. With creativity, digital tools, and a bit of planning, you can turn your passion for ornaments into a thriving venture. Whether it is beaded bracelets, silver chains, or […]